The ADORA watch brand offers a whole potpourri of strong-selling watches with an excellent cost effectiveness. The ADORA umbrella brand presents itself as classic, elegant, sporty or extravagant. ADORA Design combines shape, colour, design and special materials - such as vegan straps - to create a unique and individual collection. ADORA Nautic offers robust sports watches with a lot of function in a dynamic, modern look. ADORA Saphir presents classic and elegant design with high-quality sapphire crystal. Each brand is flanked by an 8-page flyer. Sales-promoting POS materials, digital pictures and a friendly service round off the offer. In combination with the jewellery brand myTrends, digital sales channels are also opened up.